Empowering the Next Generation of Coaches: CoachThem Partners with ALLIANCE Hockey

CoachThem Partners with ALLIANCE Hockey

CoachThem is proud to announce our newest partnership with ALLIANCE Hockey, a forward-thinking organization committed to reshaping the minor hockey experience across Ontario. This partnership is rooted in a shared mission: to equip coaches with the tools, support, and structure they need to develop players, build stronger teams, and grow the game the right way.

A Shared Vision for Coaching Excellence

ALLIANCE Hockey is leading a new era of minor hockey, one that prioritizes the player experience, coach development, and organizational support. Their commitment to creating modern, inclusive, and development-focused programs aligns seamlessly with CoachThem’s purpose: simplifying and enhancing coaching through intuitive digital tools.

This collaboration enables ALLIANCE Hockey coaches to create, organize, and share practices in a way that promotes consistency, confidence, and growth on and off the ice.

Why CoachThem?

From grassroots programs to elite development, ALLIANCE Hockey coaches need tools that are fast, flexible, and built for hockey. CoachThem’s digital platform allows coaches to draw drills on hockey-specific surfaces, build practice plans with ease, and share them instantly across teams.

By integrating CoachThem into their coaching workflow, ALLIANCE Hockey aims to:

• Save time and stay organized with efficient practice planning
• Create consistency across coaching standards and skill development
• Support ongoing education and mentorship for coaches of all levels

About ALLIANCE Hockey

ALLIANCE Hockey is an Ontario-based minor hockey organization dedicated to delivering safe, inclusive, and progressive programming. With a focus on coach development, player growth, and streamlined operations, ALLIANCE Hockey is redefining how minor hockey serves families, teams, and communities.

About CoachThem

CoachThem is a web-based coaching platform built to simplify practice planning, drill creation, and team collaboration. Trusted by over 25,000 coaches across hockey, lacrosse, and soccer—including 15 NHL teams and 250+ organizations—CoachThem gives coaches the tools to prepare their teams with purpose.

July 3, 2025

Written by the CoachThem Team

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